Without a unified view of customer data across all channels, including online, offline, and social media, it is virtually impossible. The root cause is easily identified: data that is siloed and hard to access.…
Shaping custom experiences for maximum engagement is relatively easy behind a screen, but how do we translate those experiences to the brick-and-mortar touchpoints? IoT opens up multiple options for live interactions.…
However, more audience means an exponential increase in potential boxes to tick. How do you address qualitative demand of such magnitude with an actionable supply stream of CX features?…