B2B

Meet your evolving B2B customer engagement needs with Resulticks.

Integrated B2B buyer data management

Integrated B2B buyer data management
Integrated B2B buyer data management

Resulticks enables integration, storage, transformation, and activation of lead data through its robust audience data platform. Consolidate all existing and potential buyer data from brand websites, emails, forms, webinar systems, lead management systems, CRMs, and more through out-of-the-box and custom integrations. Connect to social media touch points like LinkedIn to enrich individual profiles with social activities, job titles, and other relevant insights.

Enrich lead profiles with data captured from interactions and AI-derived insights as well as batch ingestion, scheduled updates, and real-time, bi-directional data synchronization with integrated sources. Resulticks’ robust identity resolution and data deduplication also eliminate redundant and duplicate records, delivering a singular profile of each lead.

Build precise target segments from diverse attributes like specific asset downloads, page visits, and content consumption patterns. Easily map out the relevant behavioral triggers and conditions that will activate contextual, just-in-time communications.

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Seamless lead engagement and nurturing

Orchestrate, deliver, and optimize lead communications across touch points and with maximum impact.

Communication orchestration

Communication orchestration

From tracking valuable webinar analytics to creating sophisticated emails, social posts, and forms to orchestrating seamless lead-nurturing campaigns, Resulticks lets you handle the entire omnichannel B2B communication orchestration process from a single interface.

Next-best content

Next-best content

Alleviate the workload of your sales teams, maintain brand presence, provide relevant content for hot leads, and re-ignite the interest of cold leads—always at the right channel and time—with Resulticks’ AI-driven next-best content capabilities.

Individualized engagement

Individualized engagement

In combination, Resulticks’ Smart Duo and omnichannel rules engine can track every lead across touch points and life-cycle stages, facilitate cross-channel handoffs and contextualize responses in real time. Individualize follow-up interactions based on a lead’s profile, behavior, content consumption, interaction history, and more. Optimize engagement with a variety of AI-powered capabilities like A/B testing, real-time offers, and content targeting.

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Communication orchestration

Communication orchestration

From tracking valuable webinar analytics to creating sophisticated emails, social posts, and forms to orchestrating seamless lead-nurturing campaigns, Resulticks lets you handle the entire omnichannel B2B communication orchestration process from a single interface.

close-icon
Next-best content

Next-best content

Alleviate the workload of your sales teams, maintain brand presence, provide relevant content for hot leads, and re-ignite the interest of cold leads—always at the right channel and time—with Resulticks’ AI-driven next-best content capabilities.

close-icon
Individualized engagement

Individualized engagement

In combination, Resulticks’ Smart Duo and omnichannel rules engine can track every lead across touch points and life-cycle stages, facilitate cross-channel handoffs and contextualize responses in real time. Individualize follow-up interactions based on a lead’s profile, behavior, content consumption, interaction history, and more. Optimize engagement with a variety of AI-powered capabilities like A/B testing, real-time offers, and content targeting.

top-curve

Lead engagement insights and ROI attribution

Identify communication outcomes and harness actionable insights with in-depth reporting.

Engagement insights

Engagement insights

Explore in-depth engagement insights on specific links clicked, responses to individual social posts, open rates, content consumption, prospect numbers in various life-cycle stages, and more.

Lead scoring

With Resulticks’ highly configurable, AI-driven lead scoring feature, access individual and account-level lead scores based on multifaceted criteria and diverse attributes—all customizable for each business unit.

Lead scoring
ROI attribution

ROI attribution

Dissect campaign impact on revenue growth, measure total leads generated/converted, and attribute ROI to all specific touch points with single- and multi-touch attribution.

Expedite your B2B audience engagement transformation with Resulticks

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  • Overview

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As of June 15, 2020, Resulticks has an overall rating of 4.9 out of 5 in the multichannel marketing hubs market, based on 17 reviews. The Gartner Peer Insights logo is a trademark and service mark of Gartner, Inc, and/or its affiliates and is used here in with permission. All rights reserved.