Resulticks & the CDP Institute: Developing a Connected Experiences Vision
New York City, NY - 23 Oct, 2023
Connected Experience is hailed as the next great audience engagement paradigm, but what does it ...
An I for An I: Invest in Your Customers, and They will invest in you
Chicago, US - 04 Oct, 2023
In our increasingly complex and competitive mobile world, turning product-centric banking to cus...
Bank to the Future: Join Jim Marous for a look at the future of banking
New York City, NY - 16 Jun, 2022
Banking 4.0 will eliminate physical bank branches and replace them with digitized experiences.
How not to get left on “read” Creating conversions through omnichannel conversations
Toronto, ON - 13 Jun, 2022
In this session, discover why engaging banking customers in omnichannel conversations that evolv...
Redefining CX through Modern Messaging Solutions
03 Dec, 2021
Meeting new consumer needs and expectations is critical to business success.
...
Marketing with a KISS
25 Mar, 2021
Making personalized digital acquisition easy is where the future lies, but getting it right can ...
Accelerate digital led growth with martech - recipe for success
19 Mar, 2021
According to Deloitte digital report, Customer Experience is the top most priority for business ...
Achieving omnichannel marketing success: The key Ingredients
10 Nov, 2020
According to Omnichannel Research Report India, more than two in five Indian marketers have set ...
Discovering and uncovering your customer at home: Where data meets customer engagement
29 Oct, 2020
Agile marketing is more than just a buzzword these days – it’s the new standard. The success of ...
Enhancing customer experience in Insurance: Best practices, initiatives and industry use cases
22 Oct, 2020
Excellent customer service and experience are key in the insurance industry.
...
Transformation in banking: Maximizing the value of data to address emerging trends and challenges
26 Aug, 2020
The world’s most future-forward banking brands have been striving towards audience-centric initi...
AI-driven insights: An integral part of your martech stack
17 Aug, 2020
Marketers have long realized the importance of data. Properly harnessed, it delivers in-depth, a...
Coping with social distance - Omnichannel marketing solutions in the new normal
06 Aug, 2020
COVID-19 and the introduction of enhanced community quarantine (ECQ) in response have significan...
Getting omnichannel marketing automation right: How to find the technology that works for you
28 Jul, 2020
An omnichannel marketing automation platform is designed to elevate customer engagement initiati...
AI and customer experience: How brands can fuse them for actual value
23 Jul, 2020
Much has been said about the potential of artificial intelligence (AI) to transform everything f...
Delight and impact: How to elevate customer experience and conversion in one go
22 Jul, 2020
The task of elevating customer experiences is far more than window dressing. Banks will have to ...
How you can adopt an enterprise-wide approach to audience centricity
14 Jul, 2020
Audience centricity requires the overcoming of data and channel silos. It also crosses the barri...
Digitell Hangout - Why is CDP integral to enhancing marketing ROI
08 Jul, 2020
Data has been the backbone for marketers in their decision-making process for a long time. It is...
The Omnichannel Imperative: The State of Enterprise Readiness in Southeast Asia webinar
10 Jun, 2020
More and more businesses are turning to omnichannel marketing, and for good reason: this tool gi...
Are you making your customer data work for you?
01 Jun, 2020
Marketers have more data at their disposal than ever, but how can they turn it into relevant eng...
Digitell Hangout - What’s ailing marketers in realizing the true power of digital!
13 May, 2020
Topic: What’s ailing marketers in realizing the true power of digital!
...
What's next for omnichannel: Emerging channels, critical shifts, and new opportunities
07 May, 2020
As the data deluge grows, channels proliferate, and customer expectations rise, omnichannel mark...
The Fantastic Five of Customer Engagement: Actionable data
07 May, 2020
The data deluge is real. As digital becomes more important than ever, marketers across industrie...
Shake it to map it: The new age of mobile conversion
30 Apr, 2020
The future of mobile conversion tracking is omnichannel. There are a diverse range of other touc...
How do you know when you have enough audience data?
01 Apr, 2020
Authentic customer engagement hinges on how well you know each individual audience member. But w...
The Fantastic Five: Emerging strategies to drive conversion and growth
19 Dec, 2019
Marketing today is more than product, price, and promotion. It’s time to move beyond legacy solu...
From personalization to individualization: Three keys to unlocking the power
26 Oct, 2018
Old-school personalization won’t cut it anymore. A ‘Hi Sue’ or a pop-up for an item purchased la...
Episode 1: The Phases of Digital Transformation
We’re excited to launch our first episode of our new podcast series, "The Art of agile marketing in the new decade” featuring expert insights from Charles D, Chief Technical Architect, US Microsoft Technology Centers; Redickaa Subrammanian, CEO and Co-Founder, Resulticks; and Mani Gopalaratnam, CTO, Resulticks, on the different phases of digital transformation.
Catch Episode 1 of our new podcast series: The Art of Agile Marketing in the New Decade 💫
Tune in to learn strategies on sustainability, reopening, and reinvention amidst changes in consumer psychology.
Speakers
Charles Drayton
Chief Technical Architect, Microsoft
Redickaa Subrammanian
CEO and Co-Founder, Resulticks
Mani Gopalaratnam
Chief Technology Officer, Resulticks
Episode 2: Shifts in Consumer Psychology
Catch Episode 2 of our new podcast series: The Art of Agile Marketing in the New Decade 💫
A massive shift in consumer spending is happening today across the world. Consumers are expecting brands to pivot their business priorities and resources to the changing demands.
Speakers
Mani Gopalaratnam
Chief Technology Officer, Resulticks
Redickaa Subrammanian
CEO and Co-Founder, Resulticks
Charles Drayton
Chief Technical Architect, Microsoft
Episode 3: Impact of Brand's Communication
Catch Episode 3 of our new podcast series: The Art of Agile Marketing in the New Decade 💫
Marketers need to quickly adapt their brand's communication to the changing needs of the market, especially when it is crucial in cultivating relationships with customers.
Speakers
Redickaa Subrammanian
CEO and Co-Founder, Resulticks
Charles Drayton
Chief Technical Architect, Microsoft
Mani Gopalaratnam
Chief Technology Officer, Resulticks
Episode 4: Leveraging Technology for Customer Service
Catch Episode 4 of our new podcast series: The Art of Agile Marketing in the New Decade 💫
Don't underestimate the power of technology when it comes to empowering omnichannel customer service.
Speakers
Charles Drayton
Chief Technical Architect, Microsoft
Redickaa Subrammanian
CEO and Co-Founder, Resulticks
Mani Gopalaratnam
Chief Technology Officer, Resulticks
Episode 5: Crisis Communication in healthcare
Catch Episode 5 of our new podcast series: The art of agile marketing in the new decade
How can brands successfully execute crisis communication to connect with consumers?
Speakers
Redickaa Subrammanian
CEO and Co-Founder, Resulticks
Charles Drayton
Chief Technical Architect, Microsoft
Mani Gopalaratnam
Chief Technology Officer, Resulticks
Make your brick and mortar strategy work in post COVID era
Even before the outbreak of COVID, regional retailers and malls were facing a threat from big online players in the essential item's category. Customers who were used to making non-essential, discretionary purchases at malls are going to be cautious moving forward. This reduced footfall has a direct impact on revenue.
So what options do retailers and malls really have? What are the tips and tricks for footfall improvement, given the ongoing situation?
Use this as a road map to figure out. Click here to read the full blog on ‘Make your brick and mortar strategy work in post-COVID era’
Speaker
Saurabh pandit
Regional Director - JAPAC, Resulticks
