Getting omnichannel marketing automation right:

How to find the technology that works for you

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https://resulticks.wistia.com/medias/h5aiqt3oua

An omnichannel marketing automation platform is designed to elevate customer engagement initiatives undertaken by brands. An ideal platform should be a one-stop solution for the brand’s customer data and communication management throughout the customer’s lifecycle.

Companies which have implemented an effective omnichannel marketing automation platform have seen significant improvement in leads and conversion.

However, there are multiple challenges in selecting the right platform. Starting from the plethora of tools available to understanding their functionalities, difference between tools and distinguishing the right tool suitable for each business type, marketers and decision makers have a tough time getting it right.

This webinar addresses all the queries related to getting your marketing technology platform and vendor right the first time.

Key criteria discussed:

  • How accessible and intuitive is your marketing stack
  • Technology requirements for the right marketing stack
  • Features and functionalities of an ideal platform
  • Implementation support required from the vendor for your martech stack
  • Business support for continuous growth post-implementation

Speaker

Mani Gopalaratnam

Chief Technology Officer

Learn how Resulticks can fuel your customer engagement transformation.

Request a meeting
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As of June 15, 2020, Resulticks has an overall rating of 4.9 out of 5 in the multichannel marketing hubs market, based on 17 reviews. The Gartner Peer Insights logo is a trademark and service mark of Gartner, Inc, and/or its affiliates and is used here in with permission. All rights reserved.