Retail

You've empowered and enabled consumers with information and access.

Retail

Transform those connections into profitable omnichannel experiences.

Surviving and thriving in today’s super-charged retail environment have never been more challenging. The expectations of today’s retail customers have never been higher:

  • Consumers expect you to know precisely who they are and exactly what they want, often before they know themselves.
  • They demand a highly personalized, totally rewarding shopping experience that starts long before they reach the store.
  • They’re hyper-connected and empowered by social media to reward retailers that make them happy and to punish those that don’t.

The customer experience hinges on consistent, compelling, highly personalized communication across the entire customer lifecycle from awareness to engagement to conversion to brand loyalty. Resulticks can make that happen.

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  • Create rewarding brand experiences with omnichannel solutions.

    Resulticks enables you to engage your customer on a personal level at every stage of the journey:

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    Connecting pre-purchase activities—online, offline, or mobile—to the in-store experience

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    Sending product updates, promotions, and special offers at critical inflection points, including in-store at time of purchase

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    Reinforcing the relationship post-purchase to ensure satisfaction and secure brand loyalty

    In retail, the two essentials for influencing the buying decision are mobile and social. Resulticks delivers an integrated one-two mobile/social punch with speed and accuracy.

  • Know your customer inside and out from awareness to conversion.

    With Resulticks data-driven 360° audience view, you’ll see your customers and prospects in an entirely new light.

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    Focus on your users’ specific characteristics, preferences, and behaviors, see who’s engaged with your brand and who’s just window shopping.

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    View a summary of each individual’s interactions with you, who’s most likely to engage or purchase, what their lifetime value is.

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    See the size of their social network, who they influence and who influences them in brand preferences and purchase decision.

    Use that insight to segment and target your most valuable customers whether they’re online, on the go, or in the store.

  • Drive revenue growth and ROI with business intelligence.

    Thriving in retail requires more than stimulating demand. You must drive revenue growth. Resulticks sophisticated marketing analytics and reporting enables you to:

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    Monitor real-time campaign performance and make mid-course correction if needed

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    Turn islands of data you collect through the customer journey into marketplace intelligence to guide future product and promotion decision making

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    Compare campaign performance against industry best practices or your own internal benchmarks to gain deep insights based on real-world performance

    For maximum impact, you can tap into Resulticks’ full range of services, including creative execution, to create a dynamic extension of your in-house capabilities.