Healthcare

Enabling Health Industry Players Compete in an Omnichannel Marketing Automation?

Healthcare

The consumers of health industry products and services are the same consumers who turn to digital sources for information and advice to guide their everyday decision making. While it's more critical than ever for health industry companies to engage consumers through digital channels, many continue to hold back. They’re concerned, and rightly so, about:

  • Compliance with laws and regulations issued by government agencies or oversight organizations
  • Consumer backlash or legal risks arising from claims made or guidance offered via digital channels
  • Exposure to potential privacy concerns related to HIPAA and other healthcare laws

Still, competition compels companies to market their products and services through the most effective channels. Resulticks offer solutions to these and other healthcare marketing challenges.

Healthcare map

Deliver high-value patient care with every interaction.

Healthcare map
Healthcare map

Enhance your services with the most relevant data insights.

Collecting the right data at the right touchpoints? Take a look at this patient journey, compiled to ensure you truly have the information you need.

Thank you for submitting your details. You will recieve our email shortly with the requested resource file.
  • Engage with consumers while remaining compliant.

    Each segment of the healthcare industry has its own unique regulatory guidelines, and every clinical situation is very different. Resulticks takes this into consideration by:

    Healthcare

    Providing highly customizable audience targeting and segmentation options that allow you to deliver your message with pinpoint accuracy across any demographic or psychographic line

    Healthcare

    Connect with all major social media channels for access to the available data while exercising discretion and caution regarding your own depth and extent of participation.

  • Utilize big data to perfect messaging and channel selection.

    The availability of big data makes it possible for healthcare organizations to target past, present, and future customers and patients with ease. The trick is to turn volumes of data in practical information for decision making. Resulticks facilitates this by:

    Healthcare

    Integrating seamlessly with all the most popular big data sources

    Healthcare

    Incorporating your existing data sources, including CRM, eCommerce, ERP, POS, and more

    Healthcare

    Offering our signature Audience 360° analytics to transform volumes of data into actionable audience insights

  • Benchmark against industry and internal metrics to improve performance

    More and more healthcare organizations are successfully engaging their audiences through digital channels. The key to success is staying on top of key performance metrics. Resulticks can help you by:

    Healthcare

    Putting your performance in context through industry and internal benchmarking options

    Healthcare

    Keeping you informed about consumer behavior and sentiment through powerful omnichannel listening capabilities

    Healthcare

    Offering dynamic campaign- and audience-level analytics in real time to enable continual campaign optimization, even on the fly