Education

Energize admissions marketing. Strengthen alumni connections.

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Sustain loyalty through omnichannel communications.

From first contact to major endowment, successful college recruiting and development requires personalized, properly timed communications across the entire relationship lifecycle for:

  • Cutting through the clutter and getting prospects’ attention and interest
  • Keeping your best candidates engaged from application to enrollment
  • Sustaining their loyalty after graduation to convert alumni to donors

It all hinges on consistent, compelling communication to spark, build, and maintain the connection across every channel. Resulticks can help make that happen.

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  • Transform prospects into enrolled students.

    In admissions marketing, it’s all about:

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    Finding prospective students with the right fit and a desire to affiliate

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    Reaching them at the right moments in the decision-making process, in the right channels, with the right information

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    Keeping your most promising prospects engaged until they enroll in your next class

    Resulticks’ omnichannel marketing automation capabilities, deep customer insights, highly targeted messaging, and dynamic campaign creation make all that possible.

  • Know your prospects and their influencers.

    Students live on social media 24/7. With Resulticks data-driven 360° audience analytics, you’ll see them in a new way:

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    Where they’re most active

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    How they behave

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    Who influences them, who they influence

    You can use that insight to motivate them at each point in the admissions cycle whether they’re online or on the go.

  • Turn alumni insights into rewarding donor interactions.

    In advancement, reaching donors at the appropriate level of interaction is key.

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    Data-driven insights help you pinpoint specific donors, their major areas of interest, and who they influence.

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    Dynamic campaign creation capabilities expand your options for reaching them across every relevant channel.

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    Sentiment monitoring across your alumni networks helps sustain meaningful connections, capitalize on school loyalty, and keep your appeals fresh and relevant.