What is the Smart Link?

This is a universal, ready-to-embed individualized, deferred deep link that can be used across owned, earned and paid media assets, to track user actions and responses during and post communication campaigns


Where it can be used

Enhance content and assets across owned, earned, and paid media with the Smart Links to track individual digital journeys, gather implicit and explicit behavioral analytics, and build audience intelligence at the segment of one level.

Owned Media

digital media marketing

Paid Media

Earned Media

How it enables your brand

With the Resulticks Smart Link, you can look forward to delivering truly omnichannel journeys while also measuring the impact of these journeys on top-line growth.

How exactly does the Smart Link work?

Download the Smart Link infographic for more information on associated data attributes and the profile insights it delivers