As a first step, Resulticks consolidates structured and unstructured data from all your digital native, industry, and brand channels. Advanced algorithms then identify and map the multiple identities of audience members within this data platform, enabling you to interact in context and in real time with them at the right time and right place.
With a consolidated customer data platform—cleansed and normalized—you can tap into it and other live sources using more than 75+ readily available API's, which are able to bi-directionally synchronize the data and leverage it for advanced segmentation and targeting.
Regardless of how much data you start with, Resulticks delivers near 100% audience profiling over time with demographic, transactional, social, behavioral, and psychographic details derived constantly from the data connections and campaign responses.
Rest assured that the safety and privacy of your data is protected by a tiered security architecture with multifactor authentication, multilayered 256-bit encryption, obfuscation of key profile data, SSL encryption during transfers, and additional controls for regulated access.Learn More
Download the complete list of Resulticks’ out-of-the-box data connectors to get your answer now.