Focused on some of the retail industry’s most pressing issues, global leaders like L’Oréal, Estee Lauder, and DFS gathered at Retail Asia Conference & Expo in Hong Kong from May 7 to 10 to explore cutting-edge technologies, innovative marketing, and product solutions.
The three-day conference featured expert sessions on topics that are defining the future of retail. Jay Pring, Head of Sales – APAC at Resulticks, also led a session titled “Real-time marketing: Pushing the boundaries with individualization.”
Citing innovative use cases and success stories from leading brands, he offered actionable insights into how individualization can unleash the full potential of real-time marketing, a priority for 65 percent of enterprise businesses in Southeast Asia according to recent Resulticks research. Pring noted, “Consumers are now looking for instant interactions with brands, and I’m encouraged to see that marketers recognize this and are interested in the solutions Resulticks offers.”
“I’ve also seen that a growing number of marketers, including many at the Retail Asia Conference, are looking for innovative ways to bridge offline and online touchpoints and provide a true omnichannel customer experience,” he continued. “I was pleased to showcase for them how Resulticks has worked with top clients to achieve individualized engagement across channels and in real time.”
For more information on Resulticks’ upcoming events, please contact [email protected].
Built from the ground up by marketers for marketers, Resulticks is a real-time conversation cloud enabled by the world’s first marketing data blockchain. With its big data-driven, AI-powered, omnichannel approach, Resulticks is changing the marketing automation landscape worldwide. Resulticks’ global presence includes the United States, India, Australia, and Singapore.