Jakarta, Indonesia 09 Dec, 2023
Sprint Asia and Resulticks Collaboration Increase Customer Engagement Through CDP Technology
Sprint Asia and Resulticks agree that this is a huge opportunity to accelerate the expansion of world-class omnichannel customer engagement in the Indonesian market.
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Washington, USA 14 Nov, 2023
Resulticks and PathFactory Announce Transformative Partnership to Elevate B2B Marketing and Sales Enablement
PathFactory, the leading B2B content intelligence platform, today announced a new partnership with Resulticks, a global leader in customer engagement and connected experiences. This strategic partnership, facilitated by A Next-Gen Holdings, is set to redefine B2B marketing, sales enablement, and audience engagement.
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Seattle, WA, USA 02 Nov, 2023
Resulticks Welcomes aunica Interactive Marketing to its Certified Partner Network, the First in Brazil
New strategic partnership will deliver audience engagement at scale for brands in Brazil through end-to-end creative digital services and data-driven solutions focused on individual experiences.
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New York, NY, USA 31 Jul, 2023
Resulticks carves out new niche in Audience Engagement-Connected Experiences powered by RESUL
Resulticks is now redefining the space with a laser focus on creating Connected Experiences for brands and their audiences through its flagship product RESUL.
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13 Dec, 2022
Resulticks: Leading Digital Transformation Company Creating Exceptional User Experiences with the Power of Technologies
Check out our inside story and roadmap for the next five years in this article by CIO Insider India.
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02 Nov, 2022
Resulticks Has A Special Partnership With Google
In a special interview, Subramanian (Mani) Gopalaratnam, CEO and CTO of Resulticks, talks about their special partnership with Google.
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07 Oct, 2022
Web3’s impact on marketing will be seismic
In this interview, our CEO and CTO Mani Gopalaratnam discussed the impact of Web3 on the martech landscape and suggested five best practices for teach leaders to respond to these changes.
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23 Aug, 2022
Adtech space has been dominated by a few DSPs
TechGraph: Could you help give a sense of how far Resulticks has come in its eighth year of existence? From when it began to where it is now?
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22 Aug, 2022
How Marketing Automation Solutions empower businesses to do more with less
In this episode, host Swati Garg in conversation with Redickaa Subramanian, Co-founder, and Chairperson, of Resulticks, takes a deep dive into the digital world of Marketing Automation, how brands can quantify the ROI from their marketing efforts to accomplish more goals in less time and where does Resulticks stand ahead in this context.
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06 Apr, 2022
Resulticks brings real-time, smart customer-engagement solutions for verticals to the Qualcomm®
We are pleased to have Resulticks join the Qualcomm Smart Cities Accelerator Program ecosystem where we can together accelerate digital transformation and make it easier for businesses and entities looking to deliver smart AI-powered solutions.
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07 Feb, 2022
Mirum announces strategic partnership with Resulticks
Mirum will be a solution partner for Resulticks and help the ‘real-time conversation marketing cloud’ platform to implement and integrate their Martech stack for customers across industries and geographies.
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29 Apr, 2021
Taking the guesswork out of digital-enabled business growth
The question on Return on Marketing Investment (ROMI) has always confounded business owners, but never pinched as much as it does today - when COVID has put every expense under the microscope.
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01 Feb, 2021
BackToBusiness: Resulticks’ Mani Gopalaratnam on the strategy that needs to be followed to bounce back
How brands can create at-home meaningful experiences for consumers As brands try to find a sign of semblance post a period of uncertainty, it has become more important than ever to understand and evolve as per changing consumer expectations.
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10 Jan, 2021
We are proud to be the official sponsor for the first Digital Stallion Forum UAE Awards. Hear from our CEO Mani Gopalaratnam's thoughts on this exciting event.
Commenting on this initiative, Mr. Mani Gopalaratnam, CEO and CTO, Resulticks says, “We are happy to partner with the Digital Stallions Forum UAE to present the Resulticks BFSI Digital Stallion Awards. We would like to witness the innovative and exciting work done by digital marketers in the UAE and recognize their efforts through these awards...
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08 Dec, 2020
Resulticks, Merkle Sokrati ink strategic partnership
Real-time marketing conversation cloud platform Resulticks and data-driven performance marketing agency from the house of Dentsu international, Merkle Sokrat have entered into a strategic partnership agreement...
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10 Nov, 2020
Omnichannel marketing - The new business imperative for Indian brands
More than two in five marketers have set aside a significant proportion of their marketing budgets for omnichannel customer engagement...
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02 Nov, 2020
Resulticks Holds a Discussion on Enhancing Customer Experience
Resulticks recently held a digital discussion on the issue of enhancing customer experience in the insurance industry. The speakers included Rupinderjit Singh, Head, Digital Sales, Care Health Insurance; Vaibhav Kumar, VP & Head, E-commerce & Digital Marketing, Max Life Insurance; Balachander Sekhar, Co-founder, Renewbuy and Mani Gopalaratnam, Chief Technology Officer, Resulticks...
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07 Sep, 2020
True potential of AI can be accessed with strong data foundation: Resulticks
Resulticks, built from the ground up by marketers for marketers, is a truly integrated real-time conversation cloud enabled by the world’s first marketing data blockchain...
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06 Sep, 2020
Joining the Blockchain
From banking and logistics to governance, the public ledger technology is helping cut cost and time, enhancing efficiencies...
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22 Aug, 2020
Why omnichannel marketing is imperative for Indian brands
Mastering omnichannel marketing will help create a positive experience for the increasingly digitally savvy customer and build a positive reputation for the brand…
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13 Aug, 2020
We have seen digital growth more in the past few months than in a decade
In a chat with e4m, Redickaa Subrammanian, CEO & Co-founder, Resulticks shares her views about India’s digital transformation and innovative marketing technologies in the light of the pandemic…
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11 Aug, 2020
Women in AI: Redickaa Subramanian, CEO & Cofounder, Resulticks
With more than 25 years in global marketing, advertising & technology, Redickaa Subrammanian’s journey as a marketer had to take the obvious pivot - to adopt a robust technology-driven approach...
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08 Aug, 2020
e4m MarTech League Fridays: Panelists decode marketing automation in the new world
On the virtual roundtable, MarTech industry bigwigs shared insights on marketing automation, including challenges and opportunities...
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24 Jul, 2020
Know Your Customers Online – CDP and Marketing ROI
Customer Data Platform (CDP) is a technology that many businesses are using to capture, analyse and leverage their customers’ data to advantage. With the partners opening their own E-stores online, this technology can be of great use to them...
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17 Jul, 2020
How Can Organisations Look Forward To Identifying Potential Gaps In Data Risk Management?
According to a recent report, it has been noted that organizations working remotely have been really vulnerable to cyber threats, which isn't really good news for the industry as a whole...
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09 Jul, 2020
How to assess business requirements for AI projects
Apart from identifying the right business case for AI projects, CIOs also need to set expectations right in order to make the project successful...
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30 Jun, 2020
Switch from cost-per-click to cost-per-action model to put a curb on ad fraud
Although marketers and advertisers are well aware that rampant issue of mobile ad fraud in the country, they are yet to gauge the impact of the fraud has on their business and customers...
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16 Jun, 2020
Over 25 percent leading Indian marketers have successfully deployed, AR, QR codes and beacons: A Resulticks study
What is the readiness of companies for omnichannel marketing in India? A recent report by omnichannel marketing automation firm Resulticks reveals that the road ahead will separate the real winners from the current set of leaders...
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14 Jun, 2020
Here’s How To Get The Right Balance Between Personalisation And Marketing Automation
AI and machine learning models, allows marketing automation solutions to help brands derive individual audience propensities...
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12 Jun, 2020
How AI/ML Can Help Marketing Projects, Explains Subramanian Gopalaratnam..
For marketing teams and marketing technology companies, finding and growing valuable customers is the key to constructing a profitable business...
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03 Jun, 2020
Digital transformation. Opportunities for growth in the BFSI sector...
As digital channels and devices proliferate, as tech-savvy consumers shift behavioral patterns and expectations of what “good service” means, and as business models undergo digital transformation...
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27 May, 2020
Transforming to thrive: Customer engagement in the wake of COVID-19
Branding and marketing professionals have rapidly come to terms with the extended suspension of business as they knew it before COVID-19, adapting at work as well as in their social and personal lives...
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27 May, 2020
Top IoT Trends and Technologies in 2020
The Internet of Things (IoT), as we know it, is a system linking any device to the Internet and to other connected devices. It is a giant network of connected things and people that allows the sharing of data within it...
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18 May, 2020
Devising a fail-safe business plan using AI, analytics and more
Healthcare marketers’ playbook will have to evolve and transform to suit the post-COVID-19 world. Subramanian Gopalaratnam, CTO, Resulticks, a marketing automation company, explains how technologies like AI, IoT and others can help healthcare brands create more effective marketing strategies...
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18 May, 2020
WFH: How Is Resulticks Holding Up?
With the outbreak of the pandemic, businesses have been affected badly. However, organizations have devised a firm strategy to keep things going. Cloud platform Resulticks shares their BCP with Express Computer...
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22 Apr, 2020
Is COVID-19 the long awaited catalyst for cloud adoption?
As remote work and collaboration intensifies, cloud computing has emerged as an ally for enterprises. Is this the catalyst that technology companies longed for?
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21 Apr, 2020
Digital business model transformation in the time of COVID-19
Covid-19 has presented unprecedented challenges and opportunities to the entire world. A new normal has emerged with the prolonged suspension of our everyday activities in all walks of life that is reshaping everything - work, school, consumption, entertainment, and more...
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18 Apr, 2020
COVID-19: Explore uncharted territory, test new waters in the lockdown
Industry leaders and experts talk about the challenges and how marketers, as well as brands, should respond to the business amid a pandemic outbreak...
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17 Apr, 2020
COVID-19 has accelerated customer centric initiatives for organisations
Covid-19 has presented unprecedented challenges and opportunities to the entire world. A new normal has emerged with the prolonged suspension of everyday activities in all walks of life that is reshaping everything...
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07 Apr, 2020
Resulticks is Helping Brands Leverage Omnichannel Automation
In the age of increased personalization, brands are realizing that investments in marketing technology can save time and strengthen customer relationships...
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02 Apr, 2020
Resulticks sees adoption of AI to control & ascertain COVID-19 patients in advance
Resulticks, a new generation data driven marketing automation solution platform, now sees that artificial intelligence (AI) will enable healthcare, pharma, and other relevant sectors not just quell the coronavirus disease (COVID-19) spread, but actually determine vulnerable groups in advance...
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01 Apr, 2020
Key risk governance practices for optimal data security
Rigorous risk governance and management practices are more needed than ever to help the organization achieve the optimal data security required...
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30 May, 2020
Demystifying the ingredients of an Omnichannel strategy during the lockdown
The ability to provide consumers with a ‘connected’ journey in the omnichannel world is the ‘silver bullet’ to differentiate organisations, build competitive advantage and thereby, loyalty...
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26 Mar, 2020
Is the Multi Cloud Model Too Much Too Soon for the industry?
According to IBM, 85% of enterprises are in a multi-cloud environment, but only 41% have a multi-cloud strategy. The challenges that the organizations are facing, outweigh the benefits they are accruing from the model. Is multi-cloud coming into an industry that is not yet ready to optimally utilize it?
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23 Mar, 2020
Resulticks On Deploying The World’s First Marketing Data Blockchain
As many well know, blockchain as a technology has applications in areas as varied as supply chain, fintech, education, healthcare, governance and social impact, but one of the more interesting applications that are fast emerging in recent years is marketing...
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20 Mar, 2020
Brands are wearing purpose like a badge
Purpose-driven marketing empowers businesses to connect and engage with their target audience on a personal level, forming bonds of shared interest and trust that are key to brand preference and loyalty...
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03 Mar, 2020
Resulticks is going to change the world of seamless customer engagement
Redickaa Subrammanian, Founder & CEO, Resulticks talks about how the platform will equip brands to make a transformational leap to true omni-channel engagement...
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02 Mar, 2020
How Resulticks, an AI-powered marketing automation platforms is helping brands orchestrate seamless, hyper-targeted experiences
Redickaa Subrammanian of Resulticks tells us how the platform has been helping brands on their marketing journeys...
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29 Feb, 2020
We’ve been growing on an average of 300% YoY: Redickaa Subrammanian
From enviable growth numbers to global recognition, Resulticks has tasted success in just six years of its launch; CEO and Co-founder Redickaa Subrammanian shares the journey...
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11 Feb, 2020
Why We Need to Make Every Day A Safer Internet day
Being aware of, and advocating for safer internet isn't just a one day occasion; It should be an everyday mission...
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11 Feb, 2020
The Martech Stack: Why it should matter
The Martech Stack: Why it should matter...
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03 Feb, 2020
Redickaa’s comments on Indian budget
Industry experts voiced their enthusiasm about the government’s steps towards giving digital ecosystem a boost...
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01 Feb, 2020
Pre-budget expectation quote by Redickaa
This Union Budget is highly important for further amplification of innovation in the sector and potential of each budding entrepreneur in the country…
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24 Jan, 2020
Six trends marketers can watch out for this year
From AI, personalisation to blockchain, Redickaa Subrammanian highlights the upcoming tech backed trends to reign in 2020…
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03 Jan, 2020
With omnichannel marketing, CMOs office has turned from cost centre to a powerful revenue generator
It ditches siloed, impersonal marketing efforts for an integrated approach to customer engagement that is rooted in unified audience data, crisscrosses touchpoints and engages consumers by providing individualized experiences in real-time…
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