Resulticks’ Audience Data Hub (ADH) is designed to deliver on the CDP’s key capabilities and more. It is a centralized data engine built to unify the brand.…
Too many businesses still find getting full vale from their data for any number of reasons—difficulty in understanding the data, too much data to consolidate, deduplication, overly complex systems for managing data, or all of the above.…
The baseline for personalization has shifted. It’s no longer a “nice to have.” It’s a fundamental customer expectation. Today’s digitally savvy customers want totally tailored brand experiences right from the first encounter.…